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<channel>
	<title>www.lalinehay.com</title>
	<link>http://www.lalinehay.com</link>
	<description>www.lalinehay.com</description>
	<pubDate>Wed, 04 Apr 2012 16:31:17 +0000</pubDate>
	<generator>http://www.lalinehay.com</generator>
	<language>en</language>
	
		
	<item>
		<title>Sir Plus</title>
				
		<link>http://lalinehay.com/Sir-Plus</link>

		<comments>http://lalinehay.com/following/lalinehay.com/Sir-Plus</comments>

		<pubDate>Wed, 04 Apr 2012 16:31:17 +0000</pubDate>

		<dc:creator>www.lalinehay.com</dc:creator>
		
		<category><![CDATA[laline hay, lal, sir plus, sirplus, lal hay]]></category>

		<guid isPermaLink="false">3140519</guid>

		<description>&#60;img src="http://payload42.cargocollective.com/1/3/125355/3140519/sirplus_flyer1.jpg" width="670" height="447" width_o="2048" height_o="1367" src_o="http://payload42.cargocollective.com/1/3/125355/3140519/sirplus_flyer1_o.jpg" data-mid="16052067"  border="0" align="left"/&#62;&#60;img src="http://payload42.cargocollective.com/1/3/125355/3140519/sirplus-man3.jpg" width="670" height="447" width_o="2048" height_o="1367" src_o="http://payload42.cargocollective.com/1/3/125355/3140519/sirplus-man3_o.jpg" data-mid="16052481"  border="0" align="left"/&#62;&#60;img src="http://payload42.cargocollective.com/1/3/125355/3140519/sirplus_buscards4.jpg" width="670" height="447" width_o="2048" height_o="1367" src_o="http://payload42.cargocollective.com/1/3/125355/3140519/sirplus_buscards4_o.jpg" data-mid="16052136"  border="0" align="left"/&#62;&#60;img src="http://payload42.cargocollective.com/1/3/125355/3140519/sirplus-man4.jpg" width="670" height="447" width_o="2048" height_o="1367" src_o="http://payload42.cargocollective.com/1/3/125355/3140519/sirplus-man4_o.jpg" data-mid="16052504"  border="0" align="left"/&#62;&#60;img src="http://payload42.cargocollective.com/1/3/125355/3140519/sirplus_buscards3.jpg" width="670" height="447" width_o="2048" height_o="1367" src_o="http://payload42.cargocollective.com/1/3/125355/3140519/sirplus_buscards3_o.jpg" data-mid="16046335"  border="0" align="left"/&#62;&#60;img src="http://payload42.cargocollective.com/1/3/125355/3140519/sirplus-roll1.jpg" width="670" height="447" width_o="2048" height_o="1367" src_o="http://payload42.cargocollective.com/1/3/125355/3140519/sirplus-roll1_o.jpg" data-mid="16052784"  border="0" align="left"/&#62;&#60;img src="http://payload42.cargocollective.com/1/3/125355/3140519/sirplus-shop1.jpg" width="670" height="447" width_o="2048" height_o="1367" src_o="http://payload42.cargocollective.com/1/3/125355/3140519/sirplus-shop1_o.jpg" data-mid="16052808"  border="0" align="left"/&#62;
Sir Plus is a menswear company that uses off-cuts and surplus fabric (referred to as cabbage in the industry) to create it's garments. 

The first line was boxer shorts, made out of excess shirting from some of the best tailors Savile Row and Jermyn Street have to offer. Then, as Sir Plus came across more fabrics and made friends with specialised artisans the range started to grow.

 
</description>
		
		<excerpt></excerpt>

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	</item>
		
		
	<item>
		<title>Gestalten</title>
				
		<link>http://lalinehay.com/Gestalten</link>

		<comments>http://lalinehay.com/following/lalinehay.com/Gestalten</comments>

		<pubDate>Thu, 01 Mar 2012 13:06:53 +0000</pubDate>

		<dc:creator>www.lalinehay.com</dc:creator>
		
		<category><![CDATA[Gestalten, Laline Hay, echoes of the future, ]]></category>

		<guid isPermaLink="false">2914650</guid>

		<description>&#60;img src="http://payload30.cargocollective.com/1/3/125355/2914650/echoes_cover_1.png" width="670" height="447" width_o="2048" height_o="1367" src_o="http://payload30.cargocollective.com/1/3/125355/2914650/echoes_cover_1_o.png" data-mid="14827162"  border="0" align="left"/&#62;&#60;img src="http://payload30.cargocollective.com/1/3/125355/2914650/echoes_inner_3.png" width="670" height="447" width_o="2048" height_o="1367" src_o="http://payload30.cargocollective.com/1/3/125355/2914650/echoes_inner_3_o.png" data-mid="14827501"  border="0" align="left"/&#62;

The german publisher Gestalten asked me to contribute my Shakespeare posters series and work at Tempsford Museum to their book - 'Echoes of the Future Rational Graphic Design &#38; Illustration': 

'Echoes of the Future is a stunning compilation of recent graphic design and illustration that is inspired by our collective visual memory. Today’s young designers are not copying elements from classic modernism, letterpress printing, and other design styles of the past, but rather, they are synthesizing them to create a new aesthetic that emanates quality, timelessness, and sustainability.

This book showcases an up-to-the-minute style trend that promotes the impression of visual longevity in these times of economic uncertainty and contrasts sharply with the rapidly shifting styles of previous years that seemed out-of-date almost immediately. While the work featured in Echoes of the Future deliberately seems older, one realizes how clearly different and contemporary it is when confronted with genuine examples from the past.'</description>
		
		<excerpt></excerpt>

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	</item>
		
		
	<item>
		<title>Radley + Co</title>
				
		<link>http://lalinehay.com/Radley-Co</link>

		<comments>http://lalinehay.com/following/lalinehay.com/Radley-Co</comments>

		<pubDate>Sat, 04 Feb 2012 13:20:19 +0000</pubDate>

		<dc:creator>www.lalinehay.com</dc:creator>
		
		<category><![CDATA[Radley + Co, web design, Laline Hay]]></category>

		<guid isPermaLink="false">2741995</guid>

		<description>&#60;img src="http://payload22.cargocollective.com/1/3/125355/2741995/radley_home_1.png" width="670" height="483" width_o="2048" height_o="1477" src_o="http://payload22.cargocollective.com/1/3/125355/2741995/radley_home_1_o.png" data-mid="13905749"  border="0" align="left"/&#62;&#60;img src="http://payload22.cargocollective.com/1/3/125355/2741995/radley_cat.png" width="670" height="483" width_o="2048" height_o="1477" src_o="http://payload22.cargocollective.com/1/3/125355/2741995/radley_cat_o.png" data-mid="13908378"  border="0" align="left"/&#62;&#60;img src="http://payload22.cargocollective.com/1/3/125355/2741995/radley_close_up.png" width="670" height="483" width_o="2048" height_o="1477" src_o="http://payload22.cargocollective.com/1/3/125355/2741995/radley_close_up_o.png" data-mid="13908474"  border="0" align="left"/&#62;&#60;img src="http://payload22.cargocollective.com/1/3/125355/2741995/radley_close_up_2.png" width="670" height="483" width_o="2048" height_o="1477" src_o="http://payload22.cargocollective.com/1/3/125355/2741995/radley_close_up_2_o.png" data-mid="13919642"  border="0" align="left"/&#62;&#60;img src="http://payload22.cargocollective.com/1/3/125355/2741995/02_rad_order.png" width="670" height="483" width_o="2048" height_o="1477" src_o="http://payload22.cargocollective.com/1/3/125355/2741995/02_rad_order_o.png" data-mid="13919651"  border="0" align="left"/&#62;
While working at the digital design agency Matter of Form I was responsible for the re-designing of the new Radley + Co website. As it's a data heavy website mainly for wholesaler's it was important that the site had a clear structure in terms of navigation and easy accessible information. </description>
		
		<excerpt></excerpt>

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	</item>
		
		
	<item>
		<title>Primoris</title>
				
		<link>http://lalinehay.com/Primoris</link>

		<comments>http://lalinehay.com/following/lalinehay.com/Primoris</comments>

		<pubDate>Sat, 04 Feb 2012 11:32:31 +0000</pubDate>

		<dc:creator>www.lalinehay.com</dc:creator>
		
		<category><![CDATA[Primoris, laline, shooting, countryside branding, shooting logo, ]]></category>

		<guid isPermaLink="false">2733980</guid>

		<description>&#60;img src="http://payload21.cargocollective.com/1/3/125355/2733980/primoris_holding_pg1.png" width="670" height="483" width_o="2048" height_o="1477" src_o="http://payload21.cargocollective.com/1/3/125355/2733980/primoris_holding_pg1_o.png" data-mid="13904516"  border="0" align="left"/&#62;&#60;img src="http://payload21.cargocollective.com/1/3/125355/2733980/web_holding_page_me.png" width="670" height="523" width_o="1024" height_o="800" src_o="http://payload21.cargocollective.com/1/3/125355/2733980/web_holding_page_me_o.png" data-mid="13905030"  border="0" align="left"/&#62;&#60;img src="http://payload21.cargocollective.com/1/3/125355/2733980/primoris2_business_cards.png" width="670" height="447" width_o="2048" height_o="1367" src_o="http://payload21.cargocollective.com/1/3/125355/2733980/primoris2_business_cards_o.png" data-mid="14826492"  border="0" align="left"/&#62;&#60;img src="http://payload21.cargocollective.com/1/3/125355/2733980/primoris_logo_3.png" width="670" height="483" width_o="2048" height_o="1477" src_o="http://payload21.cargocollective.com/1/3/125355/2733980/primoris_logo_3_o.png" data-mid="13904984"  border="0" align="left"/&#62;
Logo and branding for a countryside sporting agent, applied to business cards and a holding page.</description>
		
		<excerpt></excerpt>

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	</item>
		
		
	<item>
		<title>Lily Allen</title>
				
		<link>http://lalinehay.com/Lily-Allen</link>

		<comments>http://lalinehay.com/following/lalinehay.com/Lily-Allen</comments>

		<pubDate>Wed, 19 Oct 2011 14:14:48 +0000</pubDate>

		<dc:creator>www.lalinehay.com</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">2173140</guid>

		<description>&#60;img src="http://payload.cargocollective.com/1/3/125355/2173140/LID_1.jpg" width="670" height="502" width_o="2048" height_o="1536" src_o="http://payload.cargocollective.com/1/3/125355/2173140/LID_1_o.jpg" data-mid="10853630"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/125355/2173140/LID_3.jpg" width="670" height="498" width_o="2048" height_o="1523" src_o="http://payload.cargocollective.com/1/3/125355/2173140/LID_3_o.jpg" data-mid="10853913"  border="0" align="left"/&#62;
Fashion cards for 'Lucy in Disguise' - Lily and Sarah Allens new shop. 

The vintage collection is inspired by travelling and spontaneous trips abroad which instigated the nostalgic 'postcard' art direction. 
</description>
		
		<excerpt></excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

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	</item>
		
		
	<item>
		<title>HH</title>
				
		<link>http://lalinehay.com/HH</link>

		<comments>http://lalinehay.com/following/lalinehay.com/HH</comments>

		<pubDate>Tue, 18 Oct 2011 14:12:58 +0000</pubDate>

		<dc:creator>www.lalinehay.com</dc:creator>
		
		<category><![CDATA[Harry Hay, Laline Hay, business cards, graphic design]]></category>

		<guid isPermaLink="false">2166757</guid>

		<description>&#60;img src="http://payload.cargocollective.com/1/3/125355/2166757/HH_2.jpg" width="670" height="483" width_o="2048" height_o="1477" src_o="http://payload.cargocollective.com/1/3/125355/2166757/HH_2_o.jpg" data-mid="10820381"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/125355/2166757/HH_1.jpg" width="670" height="507" width_o="2048" height_o="1550" src_o="http://payload.cargocollective.com/1/3/125355/2166757/HH_1_o.jpg" data-mid="10819957"  border="0" align="left"/&#62;
Brand Identity for Harry Hay applied to business cards</description>
		
		<excerpt></excerpt>

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	</item>
		
		
	<item>
		<title>Four Oaks</title>
				
		<link>http://lalinehay.com/Four-Oaks</link>

		<comments>http://lalinehay.com/following/lalinehay.com/Four-Oaks</comments>

		<pubDate>Fri, 30 Sep 2011 16:40:09 +0000</pubDate>

		<dc:creator>www.lalinehay.com</dc:creator>
		
		<category><![CDATA[four oaks, laline hay, graphic design, logo]]></category>

		<guid isPermaLink="false">2081234</guid>

		<description>&#60;img src="http://payload.cargocollective.com/1/3/125355/2081234/FO_1.jpg" width="670" height="494" width_o="2048" height_o="1511" src_o="http://payload.cargocollective.com/1/3/125355/2081234/FO_1_o.jpg" data-mid="10821836"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/125355/2081234/FO_3.jpg" width="670" height="484" width_o="2048" height_o="1481" src_o="http://payload.cargocollective.com/1/3/125355/2081234/FO_3_o.jpg" data-mid="10821854"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/125355/2081234/FO_2.jpg" width="670" height="480" width_o="2048" height_o="1468" src_o="http://payload.cargocollective.com/1/3/125355/2081234/FO_2_o.jpg" data-mid="10821879"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/125355/2081234/logo.jpg" width="670" height="470" width_o="1920" height_o="1348" src_o="http://payload.cargocollective.com/1/3/125355/2081234/logo_o.jpg" data-mid="10366685"  border="0" align="left"/&#62;
A visual identity for a conservation and restoration company</description>
		
		<excerpt></excerpt>

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	</item>
		
		
	<item>
		<title>Lucy Thomson</title>
				
		<link>http://lalinehay.com/Lucy-Thomson</link>

		<comments>http://lalinehay.com/following/lalinehay.com/Lucy-Thomson</comments>

		<pubDate>Fri, 08 Jul 2011 11:41:21 +0000</pubDate>

		<dc:creator>www.lalinehay.com</dc:creator>
		
		<category><![CDATA[lucy thomson, laline hay, look book, ]]></category>

		<guid isPermaLink="false">1700270</guid>

		<description>&#60;img src="http://payload.cargocollective.com/1/3/125355/1700270/lucy_01.jpg" width="670" height="502" width_o="2048" height_o="1536" src_o="http://payload.cargocollective.com/1/3/125355/1700270/lucy_01_o.jpg" data-mid="8354701"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/125355/1700270/lucy_02.jpg" width="670" height="502" width_o="2048" height_o="1536" src_o="http://payload.cargocollective.com/1/3/125355/1700270/lucy_02_o.jpg" data-mid="8354811"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/125355/1700270/lucy_03.jpg" width="670" height="502" width_o="2048" height_o="1536" src_o="http://payload.cargocollective.com/1/3/125355/1700270/lucy_03_o.jpg" data-mid="8354972"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/125355/1700270/lucy_04.jpg" width="670" height="502" width_o="2048" height_o="1536" src_o="http://payload.cargocollective.com/1/3/125355/1700270/lucy_04_o.jpg" data-mid="8355460"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/125355/1700270/lucy_05.jpg" width="670" height="502" width_o="2048" height_o="1536" src_o="http://payload.cargocollective.com/1/3/125355/1700270/lucy_05_o.jpg" data-mid="8355541"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/125355/1700270/lucy_06.jpg" width="670" height="502" width_o="2048" height_o="1536" src_o="http://payload.cargocollective.com/1/3/125355/1700270/lucy_06_o.jpg" data-mid="8355819"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/125355/1700270/lucy_07_7.jpg" width="670" height="502" width_o="2048" height_o="1536" src_o="http://payload.cargocollective.com/1/3/125355/1700270/lucy_07_7_o.jpg" data-mid="8356033"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/125355/1700270/lucy_08.jpg" width="670" height="502" width_o="2048" height_o="1536" src_o="http://payload.cargocollective.com/1/3/125355/1700270/lucy_08_o.jpg" data-mid="8356229"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/125355/1700270/lucy_09.jpg" width="670" height="502" width_o="2048" height_o="1536" src_o="http://payload.cargocollective.com/1/3/125355/1700270/lucy_09_o.jpg" data-mid="8356362"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/125355/1700270/lucy_10.jpg" width="670" height="502" width_o="2048" height_o="1536" src_o="http://payload.cargocollective.com/1/3/125355/1700270/lucy_10_o.jpg" data-mid="8361257"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/125355/1700270/lucy_11.jpg" width="670" height="502" width_o="2048" height_o="1536" src_o="http://payload.cargocollective.com/1/3/125355/1700270/lucy_11_o.jpg" data-mid="8361027"  border="0" align="left"/&#62;

A look book for Lucy Thomson a recent graduate from Central Saint Martins</description>
		
		<excerpt></excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload.cargocollective.com/1/3/125355/1700270/prt_1310126446.jpg" />

	</item>
		
		
	<item>
		<title>Moggerhanger Park</title>
				
		<link>http://lalinehay.com/Moggerhanger-Park</link>

		<comments>http://lalinehay.com/following/lalinehay.com/Moggerhanger-Park</comments>

		<pubDate>Thu, 07 Jul 2011 23:12:14 +0000</pubDate>

		<dc:creator>www.lalinehay.com</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">1698174</guid>

		<description>&#60;img src="http://payload.cargocollective.com/1/3/125355/1698174/mogg_letter.png" width="670" height="483" width_o="2048" height_o="1477" src_o="http://payload.cargocollective.com/1/3/125355/1698174/mogg_letter_o.png" data-mid="16546065"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/125355/1698174/mogg_bus.png" width="670" height="483" width_o="2048" height_o="1477" src_o="http://payload.cargocollective.com/1/3/125355/1698174/mogg_bus_o.png" data-mid="16546361"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/125355/1698174/mog_menu.jpg" width="670" height="502" width_o="2048" height_o="1536" src_o="http://payload.cargocollective.com/1/3/125355/1698174/mog_menu_o.jpg" data-mid="8343656"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/125355/1698174/confrence.jpg" width="670" height="445" width_o="2048" height_o="1362" src_o="http://payload.cargocollective.com/1/3/125355/1698174/confrence_o.jpg" data-mid="8743336"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/125355/1698174/mogg_logo.png" width="670" height="483" width_o="2048" height_o="1477" src_o="http://payload.cargocollective.com/1/3/125355/1698174/mogg_logo_o.png" data-mid="13904967"  border="0" align="left"/&#62;BELOW: Responsive Website - currently in development 
Designed around a flexible grid to accommodate large desktops, iPads/tablets and mobile devices

&#60;img src="http://payload.cargocollective.com/1/3/125355/1698174/Mog_web_all.jpg" width="670" height="483" width_o="2048" height_o="1477" src_o="http://payload.cargocollective.com/1/3/125355/1698174/Mog_web_all_o.jpg" data-mid="17736992"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/125355/1698174/Mog_web2_1.jpg" width="670" height="483" width_o="2048" height_o="1477" src_o="http://payload.cargocollective.com/1/3/125355/1698174/Mog_web2_1_o.jpg" data-mid="17736574"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/125355/1698174/Mog_web2_2.jpg" width="670" height="483" width_o="2048" height_o="1477" src_o="http://payload.cargocollective.com/1/3/125355/1698174/Mog_web2_2_o.jpg" data-mid="17736615"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/125355/1698174/Mog_web2_3.jpg" width="670" height="483" width_o="2048" height_o="1477" src_o="http://payload.cargocollective.com/1/3/125355/1698174/Mog_web2_3_o.jpg" data-mid="17736619"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/125355/1698174/Mog_web_responsive.jpg" width="670" height="483" width_o="2048" height_o="1477" src_o="http://payload.cargocollective.com/1/3/125355/1698174/Mog_web_responsive_o.jpg" data-mid="17737077"  border="0" align="left"/&#62;A visual identity for a Grade 1 listed house designed by the architect Sir John Soane in 1791. The house is open to the public and hosts functions including weddings and conferences - as well as being home to several charities who run community projects. The brand therefore had to appeal to all these different area's and unify them. 

The logo was inspired by the Greek Key which is hidden in the architecture of the house by Soane and the lettering is influenced by Soane's own san serif which is documented in his plan drawings of the house. His style of lettering is familiar with the san serifs on buildings and in typefounders' specimen books of forty years later. 

BELOW: Guidelines for the Moggerhanger Park visual identity 

&#60;img src="http://payload.cargocollective.com/1/3/125355/1698174/Mogg_gl_1.jpg" width="670" height="502" width_o="2048" height_o="1536" src_o="http://payload.cargocollective.com/1/3/125355/1698174/Mogg_gl_1_o.jpg" data-mid="16053341"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/125355/1698174/Mogg_gl_3.jpg" width="670" height="502" width_o="2048" height_o="1536" src_o="http://payload.cargocollective.com/1/3/125355/1698174/Mogg_gl_3_o.jpg" data-mid="16053410"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/125355/1698174/Mogg_gl_4.jpg" width="670" height="502" width_o="2048" height_o="1536" src_o="http://payload.cargocollective.com/1/3/125355/1698174/Mogg_gl_4_o.jpg" data-mid="16053435"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/125355/1698174/Mogg_gl_5.jpg" width="670" height="502" width_o="2048" height_o="1536" src_o="http://payload.cargocollective.com/1/3/125355/1698174/Mogg_gl_5_o.jpg" data-mid="16053463"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/125355/1698174/Mogg_gl_6.jpg" width="670" height="502" width_o="2048" height_o="1536" src_o="http://payload.cargocollective.com/1/3/125355/1698174/Mogg_gl_6_o.jpg" data-mid="16053498"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/125355/1698174/Mogg_gl_7.jpg" width="670" height="502" width_o="2048" height_o="1536" src_o="http://payload.cargocollective.com/1/3/125355/1698174/Mogg_gl_7_o.jpg" data-mid="16053506"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/125355/1698174/Mogg_gl_8.jpg" width="670" height="502" width_o="2048" height_o="1536" src_o="http://payload.cargocollective.com/1/3/125355/1698174/Mogg_gl_8_o.jpg" data-mid="16053523"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/125355/1698174/Mogg_gl_9.jpg" width="670" height="502" width_o="2048" height_o="1536" src_o="http://payload.cargocollective.com/1/3/125355/1698174/Mogg_gl_9_o.jpg" data-mid="16053530"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/125355/1698174/Mogg_gl_15.jpg" width="670" height="502" width_o="2048" height_o="1536" src_o="http://payload.cargocollective.com/1/3/125355/1698174/Mogg_gl_15_o.jpg" data-mid="16053592"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/125355/1698174/Mogg_gl_11.jpg" width="670" height="502" width_o="2048" height_o="1536" src_o="http://payload.cargocollective.com/1/3/125355/1698174/Mogg_gl_11_o.jpg" data-mid="16053554"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/125355/1698174/Mogg_gl_12.jpg" width="670" height="502" width_o="2048" height_o="1536" src_o="http://payload.cargocollective.com/1/3/125355/1698174/Mogg_gl_12_o.jpg" data-mid="16053569"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/125355/1698174/Mogg_gl_13.jpg" width="670" height="502" width_o="2048" height_o="1536" src_o="http://payload.cargocollective.com/1/3/125355/1698174/Mogg_gl_13_o.jpg" data-mid="16053579"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/125355/1698174/Mogg_gl_14.jpg" width="670" height="502" width_o="2048" height_o="1536" src_o="http://payload.cargocollective.com/1/3/125355/1698174/Mogg_gl_14_o.jpg" data-mid="16053584"  border="0" align="left"/&#62;</description>
		
		<excerpt></excerpt>

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	</item>
		
		
	<item>
		<title>ISTD</title>
				
		<link>http://lalinehay.com/ISTD</link>

		<comments>http://lalinehay.com/following/lalinehay.com/ISTD</comments>

		<pubDate>Mon, 04 Jul 2011 13:16:03 +0000</pubDate>

		<dc:creator>www.lalinehay.com</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">1679695</guid>

		<description>&#60;img src="http://payload.cargocollective.com/1/3/125355/1679695/istd_06.jpg" width="600" height="401" width_o="600" height_o="401" src_o="http://payload.cargocollective.com/1/3/125355/1679695/istd_06_o.jpg" data-mid="8244498"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/125355/1679695/istd_02.jpg" width="600" height="401" width_o="600" height_o="401" src_o="http://payload.cargocollective.com/1/3/125355/1679695/istd_02_o.jpg" data-mid="8244510"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/125355/1679695/istd_05.jpg" width="600" height="413" width_o="600" height_o="413" src_o="http://payload.cargocollective.com/1/3/125355/1679695/istd_05_o.jpg" data-mid="8244522"  border="0" align="left"/&#62;
This was the work I submitted to become a member of ISTD, the International Society of Typographic Designers in 2009. 

The title of the brief was 'three minutes', with the restriction of using only one A1 sheet for the print parameter. This challenge influenced the format of my idea into a book. I designed a book about Harry Houdini because of the three minute time frame most of his tricks lasted. 

I also developed the idea of 'revealing' Houdini's tricks in my work. I wanted to describe what the audience saw but show what was happening behind the scenes. All magic tricks are simple illusions so I wanted my work to have a simple illusion in it by making the 'reveal' a trick in itself. 
</description>
		
		<excerpt></excerpt>

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		<media:thumbnail url="http://payload.cargocollective.com/1/3/125355/1679695/prt_1309785297.jpg" />

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